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Wright Public Affairs

Wright Public Affairs

Create. Communicate. Win.

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Tier 3

Leadership

We provide you with everything in tier 2 but typically take a more hands on role and implement many parts of the communications plan ourselves. Clients who employ us at this level typically do not have deducated comunications staff or individuals in the district who have assigned communications responsibilites.

June 25, 2019 By didiadmin

Item #1:  Strategic Consulting Services
  • Keeping client on track with bond communications schedule laid out in the plan
  • Development, management and creation of all print collateral development (collateral plan and costs to be agreed upon separately)
  • Development, management and creation of television and digital development and placement (television/digital advertising plan and costs to be agreed upon separately)
  • Management of all social media
  • Regularly updated bond related web sites
  • Handle all press inquiries as related to bond, determine best response and appropriate individual to respond
  • Attending either in person or remotely weekly scheduled meetings with bond team
  • Always a phone calll away - available for regular calls and consultation
  • Helping district manage issues or problems should they arise with community/media
  • Training Board and Senior Staff on "How to Talk About the Bond"
Item #2:  Bond Communications Plan and Starter Packet
  • Development of comprehensive communication and education plan specific for your district
  • Detailed Bond Communications Calendar – Month by Month Guide
  • Bond Branding: Bond specific logo, tagline and style guide
  • “District Facts" two sided educational fact sheet
  • "Bond Facts" two sided educational fact sheet
  • "Talking Points" 4 x 6 Cards
  • "Bond Basics: What You Need to Know" 6 x 11 Information Card

Final 30 Days Social Media Schedule

Item #3:  Bond Explainer Video
  • Development of a 2 to 3 minute animated bond explainer video that can be broken up into 30 second pieces for web consumption

Filed Under: services tier3

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