Item #1: Strategic Consulting Services
- Keeping client on track with bond communications schedule laid out in the plan
- Development, management and creation of all print collateral development (collateral plan and costs to be agreed upon separately)
- Development, management and creation of television and digital development and placement (television/digital advertising plan and costs to be agreed upon separately)
- Management of all social media
- Regularly updated bond related web sites
- Handle all press inquiries as related to bond, determine best response and appropriate individual to respond
- Attending either in person or remotely weekly scheduled meetings with bond team
- Always a phone calll away - available for regular calls and consultation
- Helping district manage issues or problems should they arise with community/media
- Training Board and Senior Staff on "How to Talk About the Bond"
Item #2: Bond Communications Plan and Starter Packet
- Development of comprehensive communication and education plan specific for your district
- Detailed Bond Communications Calendar – Month by Month Guide
- Bond Branding: Bond specific logo, tagline and style guide
- “District Facts" two sided educational fact sheet
- "Bond Facts" two sided educational fact sheet
- "Talking Points" 4 x 6 Cards
- "Bond Basics: What You Need to Know" 6 x 11 Information Card
Final 30 Days Social Media Schedule
Item #3: Bond Explainer Video
- Development of a 2 to 3 minute animated bond explainer video that can be broken up into 30 second pieces for web consumption